SE SO NEON Returns with Heartfelt New Single “Remember!”

In the ever-evolving landscape of indie rock, South Korean sensation SE SO NEON is back to steal our hearts yet again. Fronted by the immensely talented Soyoon Hwang, the genre-defying collective just dropped their latest single “Remember!”—a bilingual gem that marries Korean and English beautifully. This single, out today, serves as a tantalizing sneak peek into their much-anticipated album slated for release on August 15.

A Cinematic Journey Through Grief

Accompanied by a self-directed music video shot in the vibrant streets of Seoul, “Remember!” captures Soyoon’s unique knack for intertwining raw emotion with stunning visual artistry. The track, co-produced by both Soyoon and Jon Nellen, is an atmospheric exploration of grief and self-discovery. Listeners can expect a sonic rollercoaster that swings from intimate, hushed moments to explosive crescendos—a reflection of the tumultuous journey through loss.

Emphasizing the song’s emotional depth, Soyoon reveals it was inspired by the passing of her mentor, Ryuichi Sakamoto. She confides, “Sadly, there are times when I come to understand myself through the death of others.” These poignant reflections echo throughout “Remember!”, where melancholy lyrics give way to cathartic, reverb-heavy choruses. The result? A soundscape that’s nothing short of sensational.

A Creative Renaissance

This release is more than just another single; it’s a vibrant rebirth for Soyoon. Following the struggles she faced after her solo debut “Episode1: Love,” her transformative experience in a grueling 10-hour daily studio regimen in New York reignited her creative spark. She now sees her upcoming album as a tree rooted in nature, which feels fitting given her desire to blend earthy themes with her eclectic musical explorations.

What to Expect from the Album

As the summer heats up, fans can look forward to a 12-track masterpiece that spans a myriad of styles. From the bluesy opener “Twit Winter” to the synth-pop vibes of “New Romantic,” each track promises a different flavor of innovation. Highlights include:

• “Eden”: A dreamy, psychedelic ballad
• “Revolution”: A raucous, guitar-driven anthem

With 145 million global streams under their belt and accolades from Pitchfork, Paste, and Fender, SE SO NEON is not just pushing boundaries; they’re obliterating them. Their enthusiastic Southeast Asian fanbase, especially in cities like Jakarta, Bangkok, and Singapore, is a testament to their universal appeal.

Visuals That Captivate

The music video for “Remember!” is a visual feast, showcasing everything from neon-soaked streets to serene hanok rooftops. It’s an utterly immersive experience, melding urban energy with introspective beauty, perfectly mirroring the band’s melodic ethos.

So, if you’re a fan of artists like Japanese Breakfast, Mitski, or the early sounds of Yeah Yeah Yeahs, get ready for SE SO NEON’s evolution. They’re not just creating music; they’re crafting anthems steeped in emotional alchemy.

Dive into “Remember!” and experience this emotional journey for yourself—stream the single or catch the official music video! For aspiring fans and longtime listeners alike, the world of SE SO NEON awaits, and it promises to be a beautiful ride.

Follow the Journey

Stay in the loop with SE SO NEON on their social media: Instagram, TikTok, and YouTube. You won’t want to miss a beat from this indie powerhouse!

Jamie Li

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